Spend some time setting up your pages on facebook, twitter, your blog, etc. If you are signed up, set it up, otherwise you are wasting a valuable opportunity for people to see you and your message. People are more responsive when they think of you as a real person and not just a page they ran across online. The way to show them you are real is by taking the time to post a profile picture and fill in the "About Me" section, hours of operation, etc.
Go through every section, in every area, of each network so that you don't miss anything. It takes time, but it is definitely worth it and you can clip and paste from one site to another to keep everything the same. If there is the option to change your background, change it. You want to show your own style and personality but do not go overboard making it cluttered and hard to focus on your pages.
Use pictures and videos to draw your viewer in but make sure you don't overload your site with so many pictures that it slows your loading time. Loading time is a factor in the algorithm used by search engines so keep your load time reasonable.
You can always go back and make changes as necessary so above all, don't stress. The wonderful thing about online marketing strategies is that you can change them easily. So deep breath...now go set up your profiles and pages.
Roy Magno - Marketing Strategies On and Off Line
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